Well first you should identify your target market(s). It sounds like you're in B2B company, so perhaps you can segment based on industry, size, or usage. That's something you'll have to decide internally. But then you need to learn everything you can about the customers you want to target. Learn how to reach them, how they make their purchasing decisions, what products and services they currently use, etc. You could do some advertising, but B2B marketing is typically more direct in nature. You have to make contacts and calls and work companies through a sales process. So you could just identify your market and pick up a phone to get started. It would also be helpful to attend trade shows and other business functions to make contacts.

Well first you should identify your target market(s). It sounds like you're in B2B company, so perhaps you can segment based on industry, size, or usage. That's something you'll have to decide internally. But then you need to learn everything you can about the customers you want to target. Learn how to reach them, how they make their purchasing decisions, what products and services they currently use, etc. You could do some advertising, but B2B marketing is typically more direct in nature. You have to make contacts and calls and work companies through a sales process. So you could just identify your market and pick up a phone to get started. It would also be helpful to attend trade shows and other business functions to make contacts.

My name is John I am the CEO for Spaz Productions we to are a B2B company including the following divisions
www.WebDesignSpaz.com
www.PrintSpaz.com

Brandon was very right in what he said you have to take a whole new approach to your marketing and networking methods which can be very difficult. When selling a product for daily consumers if it is a sure product then it will pretty much sell itself with the help of advertising to push in the right direction. In your case you are needing to contact people high up in a company with the power to make decisions, not only do you have to research who to contact you have to actually do it. Cold calling is hated by most people I personally prefer it but it sure takes practice. You have to remember when you are dealing with corporate companies you need to talk the talk and back everything up like you said your business would. Also if you go to infousa.com you can find a huge resource for business leads. I also think T.V. Commercials can work great for grabbing the attention of other business owners but try and get this playing between the dinner hours like 6:30pm and after because you want to be sure to catch these professionals when there away from work in front of the T.V. so try and place your ad on news channels where a lot of business owners catch up in the worlds day to day. I also think that getting your ad listed on A.M radio during rush hour helps catch people to and from there place of business. The business world is such a great one because you can do so many things to boost your businesses sales and most the time the more creative and out side the box your method is helps people to remember who you are.

Let me know if any of this helped or if you have any more questions......Also, if you are in need of web design or printing we can help!

$200 off any web design package at www.WebDesignSpaz.com use (promo code: 200 off) ends last day of Dec. 09

www.WebDesignSpaz.com
www.PrintSpaz.com
www.ArtisticSpaz.com

My name is John I am the CEO for Spaz Productions we to are a B2B company including the following divisions
www.WebDesignSpaz.com
www.PrintSpaz.com

Brandon was very right in what he said you have to take a whole new approach to your marketing and networking methods which can be very difficult. When selling a product for daily consumers if it is a sure product then it will pretty much sell itself with the help of advertising to push in the right direction. In your case you are needing to contact people high up in a company with the power to make decisions, not only do you have to research who to contact you have to actually do it. Cold calling is hated by most people I personally prefer it but it sure takes practice. You have to remember when you are dealing with corporate companies you need to talk the talk and back everything up like you said your business would. Also if you go to infousa.com you can find a huge resource for business leads. I also think T.V. Commercials can work great for grabbing the attention of other business owners but try and get this playing between the dinner hours like 6:30pm and after because you want to be sure to catch these professionals when there away from work in front of the T.V. so try and place your ad on news channels where a lot of business owners catch up in the worlds day to day. I also think that getting your ad listed on A.M radio during rush hour helps catch people to and from there place of business. The business world is such a great one because you can do so many things to boost your businesses sales and most the time the more creative and out side the box your method is helps people to remember who you are.

Let me know if any of this helped or if you have any more questions......Also, if you are in need of web design or printing we can help!

$200 off any web design package at www.WebDesignSpaz.com use (promo code: 200 off) ends last day of Dec. 09

www.WebDesignSpaz.com
www.PrintSpaz.com
www.ArtisticSpaz.com